Tricharity

OBJECTIVES

  • Create a new brand in the Not for Profit space, focusing on sport and then develop all marketing materials and campaigns

RESULTS

  • Brand was launched successfully in Oct 2015 and via a wide range of marketing executions has over 20 charities signed up to their platform and they have nearly 600 Facebook followers.
  • Marketing executions have included event activations, social media campaigns, personal reachout campaigns to charity partners and the development of a CRM system to communicate across their network.
  • Partnerships include high profile organisations like Scody, Triathlon NZ, Ironman Asia Pacific & Clif Bar.